Marketing to women â old and young
by: Dick StroudSaatchi & Saatchi has research showing that consumer electronics manufacturers and retailers are annually missing out on £600m of sales because they are failing to connect with...
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Bug Labs and The Long Tail of Gadgets
by: Dominic BasultoEarlier in the week, I had the unique opportunity to hear Peter Semmelhack, CEO of New York-based Bug Labs, describe how his start-up company was radically disrupting the traditional...
View ArticleThe Appropriateness of Getting Your Customer to Design a Product for You?
by: Design TranslatorWho would not want to believe in it? As far as anyone can tell it’s the best way to sell to today’s over-informed hyper-consumer. However even after extolling the virtues of it in...
View ArticleWhy I Hate Digital Media? Part 1
by: Design Translator1) I hate digital media, cos I can’t touch it. The RIAA’s lawsuit on illegal p2p music sharing hit a poor old lady by the name of Patricia Santangelo. Naturally infuriated, she...
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Bright Lights Project - The Consumer Electronics Show
The 2012 International Consumer Electronics Show ("CES") started two days ago in Las Vegas. Close to 150,000 people are milling around almost 2 million square feet of exhibition space filled with...
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Time to Kickstart(er) the Consumer Electronics Biz
The big news coming out of the CES show in Las Vegas this week was the lack of big news coming out of the CES show in Las Vegas this week. The biggest news, quite possibly, was the Booth Babes...
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Digital Device Manifesto
The Consumer Electronics Show (CES) can be an intoxicating experience. Drinking in all the devices on the show floor, it’s easy to be dazzled by cool features, brilliant designs, and products you never...
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Three of the Coolest Things I Saw at the Consumer Electronics Show 2015
I’ve already written in a Forbes column about how I was underwhelmed by some of the more traditional products showcased at the 2015 International Consumer Electronics Show (wafer thin TVs, curved TVs,...
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